Competitive analysis
Competitive analysis in seconds instead of hours thanks to artificial intelligence.
Challenge
- Time management: Lack of time resources for detailed competitive analyses.
- Scattered information: Important data is scattered across various formats and sources such as product sheets or sales information.
- Time-consuming evaluation: Collecting and analyzing relevant data requires considerable time.
- Manual data preparation: Information must be laboriously extracted by hand and converted into a comparable format.
Solutions
- Comparisons across different sources: Systematic analysis and comparison.
- Clear presentation: Information is prepared clearly and structured at the push of a button, e.g. in tabular form.
- Price comparisons: Determination and juxtaposition of prices for various products.
- Feature comparison: Precise analysis of product characteristics to identify USPs and weaknesses of own products.
Result
- 60% more efficient information processing: Ability to quickly extract information from many different sources.
- Formatting and compact presentation in seconds: Clear and understandable presentation of collected data.
- Better understanding of the target group: Deeper insights into customer needs and preferences.
- Identification of competitive advantages: Identification of strengths and weaknesses compared to the competition.
- Continuous adaptability: Quick responsiveness to new trends and changes in the market.
Prompt Examples
- "Which of the products in [segment] has the highest [performance feature]?"
- "Are there competitors offering [product category] with [specific feature]?"
- "What are the three most important criteria for comparing [product category]?"
- "Compare the [own product] with [competitor product A] and [competitor product B]?"
Use Cases